Ctrip's double-pinyin domain name xiecheng.com increased from 10,000 yuan to 3 million yuan

xiecheng.com was registered in 2001. Cai took the initiative to promote it to Ctrip.com at the beginning, and the price was 10,000 yuan, but Ctrip.com did not buy it. But a few years later, Ctrip took the initiative to buy it. At this time, the domestic domain name market is no longer what it used to be, especially the status of double-pinyin domain names in China is equivalent to single-word domain names overseas. The price has increased several times, and there are many cases of high-priced transactions. At this time, the initiative is completely in Cai's hands...

In 2011, Ctrip.com quietly acquired the pinyin domain name xiecheng.com from the domain name king Cai Wensheng, but neither the buyer nor the seller disclosed the purchase price.

At a domain name exchange meeting in Xiamen, Cai Wensheng revealed that the transaction price of this domain name was 3 million!

xiecheng.com was registered in 2001. Cai took the initiative to promote it to Ctrip.com at the beginning, and the price was 10,000 yuan, but Ctrip.com did not buy it. But a few years later, Ctrip took the initiative to buy it. At this time, the domestic domain name market is no longer what it used to be. In particular, the status of double-pinyin domain names in China is equivalent to that of single-word domain names overseas. The price has increased several times, and there are many cases of high-priced transactions. At this time, the initiative is completely in Cai's hands...

From 10,000 yuan to 3 million yuan, only a few years have passed, and the management of Ctrip.com paid a price of 3 million for its decision-making mistakes!

This case also reminds domain name investors that for domain names with clear terminals, try not to actively promote them. Waiting for death may be more ideal.