SmartBranding.com recently released an exhaustive study on domain extensions, exploring how different domain extensions are used by businesses. The study, based on an analysis of 92,459 companies, provides deep insights into domain extension usage, and while it was time-consuming, it yielded significant results, providing a valuable breakdown of who is using what domains.
1. Domain extensions: The best choice
Of the 92,459 companies, a remarkable result was that 87,207 chose to use the .com domain extension. This trend is not surprising, as .com is one of the oldest domain extensions launched and has become an iconic presence on the Internet since 1985. Due to its long existence and widespread recognition, users are familiar with and used to using .com websites, making it a top choice among many choices.
In addition to .com, here are a few other popular domain extensions in use:
.io: A total of 3,000 domains, popular among technology companies and startups due to its association with the term "input/output". This extension is actually the country code top-level domain (ccTLD) for the British Indian Ocean Territory.
.ai: With 2,229 domains, it is particularly popular with AI-focused businesses. .ai is the internet country code top-level domain (ccTLD) for Anguilla, a British overseas territory in the Caribbean.
.co: With 1,635 domains, it is often used as an abbreviation for a company or business. .co is the internet country code top-level domain (ccTLD) assigned to Colombia.
The SmartBranding.com study not only reveals the dominance of .com domains, but also shows the usage trends of other extensions in specific industries. For businesses looking for the right domain name, understanding the usage and popularity of these extensions will undoubtedly provide important reference for their brand building and market positioning.
This research highlights the importance of domain name selection and how brands can use domain extensions to enhance their online visibility and recognition in the ever-changing digital environment. As technology advances and the market changes, businesses need to be more cautious when choosing domain names to ensure that they can effectively communicate with their target audience.
Domaincn.com Committed to providing fair and transparent reports. This article aims to provide accurate and timely information, but should not be construed as financial or investment advice. Due to the rapidly changing market conditions, we recommend that you verify the information yourself and consult a professional before making any decisions based on this information.