What is the basis for judging whether a domain name is good or bad?

DomainCn
29 Apr 2025 02:35:15 PM
Each domain name is unique, but how do we judge whether it is good or bad with so many domain names? Here, the editor has sorted out some key factors for you to take a look.1. Brand relevanceThe domain name directly contains the brand name

Each domain name is unique, but how do we judge whether it is good or bad with so many domain names? Here, the editor has sorted out some key factors for you to take a look.

1. Brand relevance

The domain name directly contains the brand name of the enterprise or project, which enables users to quickly associate the domain name with the brand. For example, Baidu's official domain name baidu.com, JD.com's official domain name JD.com, etc. This consistency makes it easier for users to remember and identify when entering the URL, which helps the dissemination and promotion of the brand.

2. Simple and easy to remember

The shorter the domain name, the easier it is for users to remember. At the same time, some easy-to-spell word combinations are also easier for users to remember. For example, Xiaomi's domain name mi.com is not only short but also closely related to the brand. The user's memory cost is low and it can also improve the brand image.

3. Domain name history

Newly registered domain names do not have this trouble, but if you buy a second-hand domain name, you need to understand its history in detail, because domain names that have been punished by search engines may have a negative impact on the subsequent website's SEO work.

4. Search Engine Optimization (SEO)

If the domain name can contain the core keywords of the product, it can effectively help the website get more traffic.

5. Choice of domain name suffix

Prefer top-level domain names. .com has the highest global recognition and user trust, and can be the first choice for both enterprises and individuals. In addition, if the enterprise is mainly oriented to a specific country or region, it can also consider the country domain name of that country or region, such as .cn (China), .us (United States), etc.

6. Legality and copyright issues

Ensure that the domain name does not infringe on the trademark rights, copyrights and other legal rights of other enterprises. Comply with the relevant regulations of the domain name registration agency, register the domain name through formal channels, and ensure that the ownership and use rights of the domain name are legal and valid.

Disclaimers:

Domaincn.com Committed to providing fair and transparent reports. This article aims to provide accurate and timely information, but should not be construed as financial or investment advice. Due to the rapidly changing market conditions, we recommend that you verify the information yourself and consult a professional before making any decisions based on this information.