Don't be confused! A comprehensive analysis of gTLDs and new gTLDs

DomainCn
06 May 2025 09:23:55 AM
In the era of rapid development of the Internet, domain names have long become an indispensable "house number" in the online world. The two major camps, generic top-level domain names and new generic top-level domain names, play different r

In the era of rapid development of the Internet, domain names have long become an indispensable "house number" in the online world. The two major camps, generic top-level domain names and new generic top-level domain names, play different roles in cyberspace. So, what are the differences between them? What unique characteristics and uses do they have? Let's explore it in depth.

Generic top-level domain names: the "old nobles" of the Internet

Generic top-level domain names can be said to be the "old veterans" in the Internet field, and have emerged since the early days of the Internet development. Like the most well-known ".com", ".org", ".net", etc., after a long period of precipitation and popularization, they have long occupied a solid position in the hearts of netizens, with extremely high recognition and a broad trust foundation.

In the commercial field, ".com" has almost become the standard for commercial websites. It is the first choice for many companies to conduct online business, symbolizing the vitality and innovation of commercial activities; and the ".org" domain name, with its non-profit attributes, has become the "signboard" of various public welfare organizations and charitable organizations in the online world, carrying a sense of social responsibility and mission. Because this type of domain name is deeply rooted in the hearts of the people, people often consider it as a priority when registering a domain name.

New gTLDs: The "new force" of the Internet

New gTLDs were born in 2013 and launched by the Internet Corporation for Assigned Names and Numbers (ICANN).

With the rapid growth of Internet users and the emergence of various emerging industries, traditional gTLDs can no longer meet market demand. New gTLDs came into being, bringing more diversified choices to Internet users. From domain names such as ".app" and ".shop" that are closely related to application scenarios, to domain names such as ".blog" and ".design" that highlight personal interests and professional fields, to geographically related ".nyc" and ".london", the new gTLDs are rich and diverse. This richness enables companies and individuals to more accurately display their brand characteristics, industry attributes or personal hobbies through domain names.

However, caution should also be exercised when using new gTLDs. Due to the large number of new gTLDs, some new domain names have not yet been widely recognized, and users have relatively low trust in them. Therefore, when choosing a domain name, it is necessary to fully consider the target audience's level of cognition and acceptance, and ensure that the selected domain name can both highlight the brand characteristics and make users feel reliable and at ease.

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