As a domain name industry investor, which platform should you prioritize? Here are a few very important points, I hope they can help you.
1. What kind of domain name selling platform to choose
Domain users were asked why they chose a given platform to sell their domain name (as free text). These are the main reasons:
1. Ease of use.
This includes how easy it is to list a domain name on its market, how easy it is to browse the account, and how easy it is for them to negotiate when selling a domain name.
2. The popularity of the market.
The more popular the market, the more trustworthy it is, and therefore the more attractive it is to sellers. Popularity also brings more exposure. If there is more traffic entering the market, people's domain names are more likely to be seen by more people.
3. Low commissions and high sales rates (STR).
Many people tend to choose markets with the lowest commissions so that they can get the most from the sale. They also look for markets with high STR.
3. Support team.
This includes being able to contact the market team directly and providing guidance on how sellers want to negotiate prices for their domain names.
4. Market type.
Many people will choose a specific marketplace for a specific domain name they want to sell. For example, if the domain name a seller wants to sell is brandable, they will choose a marketplace that focuses primarily on selling those types of names.
5. Innovation and functionality.
Many people will choose a marketplace if they know they are innovative (i.e. investing in AI technology) and offer features they want and find useful (e.g. domain traffic statistics).
2. What platforms are not considered?
Domain owners were asked why they chose to leave a given platform to sell their domain name (as free text).
These are the main reasons, the most common ones are:
Lack of sales/declining sales
Too saturatedoo many domains on the platform
Too high fees
Poor customer service
Submission takes too long
Quality of other domains on the market
Lack of attention/marketing
Too high commissions
Lack of control over domains (e.g. setting prices)
Complex/confusing user interface
Their domains don’t match the market (e.g. keywords/brands/low value/high value)
If you are a domain trading platform, you can roughly understand the preferences of your customers based on the second point. Domain name experts don’t want to go to platforms with too high commissions, slow servers, too many domains, complicated pages, etc. They like platforms with professional teams, easy to use, low commissions, and high sales rates. As a platform, you can move closer to this aspect, and if you are selling domains, you can also choose this high-quality platform.
Domaincn.com Committed to providing fair and transparent reports. This article aims to provide accurate and timely information, but should not be construed as financial or investment advice. Due to the rapidly changing market conditions, we recommend that you verify the information yourself and consult a professional before making any decisions based on this information.