Are short domain names valuable? What kind of domain names are valuable?

DomainCn
23 May 2025 09:15:53 AM
I believe everyone will develop. The domain names of large websites such as Baidu and Google are very short. Now Xiaomi has purchased mi.com at a high price. E-commerce websites such as Taobao, Vipshop, and JD.com will choose short domain n

I believe everyone will develop. The domain names of large websites such as Baidu and Google are very short. Now Xiaomi has purchased mi.com at a high price. E-commerce websites such as Taobao, Vipshop, and JD.com will choose short domain names.

1. Easy to remember

The simpler the things, the easier they are to remember. This is the result of the brain processing system avoiding strengths and highlighting weaknesses. Therefore, when opening a website, the shorter the domain name, the easier it is to remember, which invisibly increases the return visit rate of the website. Having a short domain name that is easy for users to remember is the most valuable asset of a website.

2. Faster speed

Generally speaking, the homepage of a website will have hundreds of internal links. Take our website as an example. The homepage has a total of 350 internal links. What is the concept? Changing from 10 letters plus .com.cn to 5 letters plus .cn is equivalent to reducing the homepage code by 300*9=2700, which is about 2.7K bytes! Everyone thinks that 2.7k code is nothing, but for a homepage code of about 60k, my move has reduced the amount of code by nearly 5%. With less code, the server has a lighter load to handle and is easier to carry.

3. More text expression

There are some text restrictions in places like Weibo and signatures that promote websites with text and URLs at the same time. Do you often write and copy a URL at the end and find that there are a few more words, so short domain names are the solution to the urgent need. It is almost equivalent to writing half the amount of text.

4. Better SEO

Perhaps everyone knows that search engines like shorter domain names. In fact, there are other applications. For example, everyone likes to use anchor text to do SEO in high-authority forum signatures, but often the signature has a length limit. If you join a website and just put down two medium-length anchor texts, you can use 3 if you can use a short domain name! For SEOers, the signature position is very important, and the value of an extra position for anchor text is not conducive to posting 1,000 external links.

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