Domain name is the most convenient bridge between enterprises and users, and domain name is a brand image of Internet enterprises. Enterprise website is the key for visitors to pass through the enterprise website, and domain name plays an important role in the e-commerce work of enterprises. Enterprise website building must first choose domain name registration. Now there are too many domain name resources. How to choose a domain name?
When choosing a domain name, two basic principles must be followed first.
1. The domain name should be concise and easy to remember, and easy to enter. This is the most important factor in judging the quality of the domain name. A good domain name should be short and easy to remember. It is best to remember it at a glance, and the pronunciation is clear, and it will not cause spelling errors. In addition, domain name selection should also avoid the same name.
2. The domain name should have a certain connotation and meaning. Using words or phrases with certain meaning and connotation as domain names can not only remember well, but also help achieve the marketing goals of the enterprise. For example, the name of the enterprise, product name, trademark name, brand name, etc. are all good choices, so that the network marketing goals of the enterprise can be consistent with the non-network marketing goals.
Domain name selection skills
1. Use the Chinese pinyin of the enterprise name as the domain name, which is a better way to choose a domain name for the enterprise. In fact, most domestic enterprises choose domain names in this way. Such a domain name helps to increase the popularity of the online brand. Even if the company does not do any publicity, the domain name of its website is easy to think of.
2. Using the English name of the company name as a domain name is also a way for many domestic companies to choose a domain name, especially suitable for some industries related to computers, networks and communications.
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