What are the characteristics of domain names? What is their importance to enterprises?
DomainCn
Many novices may not understand the concept of domain name. So, what are the characteristics of domain names? What is its importance to enterprises? Let me give you a detailed introduction below.
1. What are the characteristics of domain names
1. Identification
Domain names have similar functions to product trademarks and company logos. Domain names registered by others are equivalent to trademarks being registered. It poses a huge potential threat to international exchanges, product market expansion, corporate image, etc.
2. Uniqueness
International domain names are uniquely registered worldwide, so if a domain name is registered worldwide, no other organization has the right to register the same domain name.
3. Necessity
In addition to identifying the corporate image, domain names are also the first step for enterprises to establish their own websites on the Internet, and it is also an indispensable step.
2. What is the importance to enterprises
1. It can increase the network visibility of enterprises
You find that the business card given to you by the other party is printed with the domain name of their enterprise, which means that the management level of the person in charge of this enterprise must be good and understand information management.
2. It can enhance customer trust
If the business name of the enterprise belongs to a popular business name, they can use this domain name, which proves that the strength is very good, because they have a forward-looking consciousness and can cooperate.
3. Domain name and access rate
The vast majority of people will be more enthusiastic about establishing a domain name corresponding to the business name, because this is related to the access rate. For commercial users of the Internet, most of them are novices. They are not as proficient in various search methods as experts in the computer industry. Through many steps and inquiries, they can eventually find the website they need. Through the same domain name as the brand name, the access rate will be higher.
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