How does a company apply for a domain name? What are the rules?

The information exchange of the network is inseparable from the domain name. Now many companies do not know how to apply for a domain name to build a website?

If an enterprise wants to apply for a domain name, it can go to the corresponding domain name registration platform. Whether it is registration or purchase, the domain name registrar can generally meet the needs of the enterprise.

1. Protective registration of country suffix domain names

Such as HSBC (China) hsbc.com.cn, Citibank (China) citibank.com.cn, icbc.co.jp ICBC Japan, etc.

2. Protect keywords

For large companies, some necessary key word domain names should be registered and protected in advance. For example, Alibaba wants to be a bank. As early as 2005, it registered and protected the alibank domain name. Bank is the keyword; for example, when many heroes launched their own payment systems, pay was the keyword. The general trend and universality are the two elements of keywords.

3. Business expansion and extension

With the development of business, enterprises may involve more and more fields. For example, the domain name of ICBC Leasing Company icbcleasing.com is a domain name brand that has gradually expanded with the development of business, and it should be protected defensively.

In addition, enterprises applying for domain names should also follow the com internationalization principles, Com internationalization principles and brand principles.