What is the role of a domain name? How to buy a website domain name?

A high-quality domain name is a powerful weapon for businesses in the competitive market. So, what is the role of a domain name? How do you purchase a website domain name? Let me explain in detail.

1. What is the Role of a Domain Name?

Domain names play a crucial role in the operation of a company's website, impacting its future development prospects and potentially even determining the company's fate. So, what are the roles of a good domain name?

1. The fundamental principle of a good domain name is simplicity and ease of recall. A simple domain name creates a lasting impression, attracting more returns and generating more potential customers.

2. Successful businesses rely on word-of-mouth. Users will recommend good products to their friends, but difficult-to-remember domain names can significantly reduce the success rate of referrals. A good domain name can save your company significant advertising costs.

3. Domain names are a crucial way to enhance a company's brand image. A good domain name can maximize a company's image and ensure that its brand value remains intact.

2. How to Purchase a Website Domain Name

Generally speaking, the steps for purchasing a website domain name are the same as for purchasing any other domain name and are very simple:

1. First, visit the official website to register an account and log in.

2. Click [Fixed Price] on the homepage - [Domains for Sale] (If you want to register your own, you can also click [Domain Registration] on the homepage to register).

3. Search for domain names based on your needs. Once you find your desired domain, click [Buy].

4. Confirm [Purchase] to complete the domain purchase process.