What factors determine a company's domain name?

DomainCn
06 Sep 2025 10:57:04 AM
A domain name is practically the price of your website's branding. Choosing a domain name may seem like a simple process, but many businesses still regret their choice and even resort to starting over.A domain name should contain unique key

A domain name is practically the price of your website's branding. Choosing a domain name may seem like a simple process, but many businesses still regret their choice and even resort to starting over.

A domain name should contain unique keywords, not just industry, product, or theme keywords. For example, a domain name like "chinaresearch" is undesirable. First, it lacks credibility, second, it's easily confused, and third, it's difficult to register.

Domain names are pronounceable English combinations. In the domestic market, you can use pinyin, but avoid complex spellings with easily confused vowels. Users will struggle to get it right the first time.

Choosing a top-level domain isn't always a choice. If .com is an option, it should be the first choice. If only .com.cn or .cn are available, it's recommended to register both to avoid user confusion. Domain names like .biz, .info, and .cc are usually a last resort unless the top-level domain is closely related to your business. It's estimated that at least 60% of internet users are unaware of top-level domains like biz, info, and cc.

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Domaincn.com Committed to providing fair and transparent reports. This article aims to provide accurate and timely information, but should not be construed as financial or investment advice. Due to the rapidly changing market conditions, we recommend that you verify the information yourself and consult a professional before making any decisions based on this information.