How to transfer the weight of the old domain name to the new domain name?

Some companies are faced with the need to change their domain names and are unsure how to transfer the authority of the old domain to the new one. Below, we'll briefly explain some specific methods.

1. First, inform search engines that your website is changing its domain name.

Before changing your domain name, post an announcement in your company's news section (preferably an original article) explaining the specific reasons for the domain change to ensure search engines can index it.

2. Replace all links on your website that refer to the old domain name with those on the new one.

After posting this announcement, you can begin renovating your website. Specifically, replace all references to the old domain name in the website's code, database, and templates with the new one (of course, only the domain name should be changed; the webpage links should remain unchanged).

3. Utilize the Domain Change Tool in Baidu Webmaster Tools.

After completing steps 1 and 2, you can begin using Baidu Webmaster Tools to change your domain name. Baidu Webmaster Tools offers a "Website Change: Domain Change" option. After submitting your request, you should see that the domain change is being processed within 1-3 business days.

4. During the domain change, keep your website updated with original articles and high-quality backlinks.

During the multi-step process described above, it's best to update your new domain with 1-3 original articles daily. Adding high-quality backlinks would be even better, but Guang didn't do that here; he just updated a few articles.

5. Restore as many high-quality links from the old domain as possible.

Essentially, this means finding a friend who can help you migrate your old domain to the new one. Note that the new domain will likely have little authority initially, so most people won't be willing to help you with the change and may even delete you. Of course, if your links are all from friends, this makes things easier.