Are .store domains a good investment?

DomainCn
04 Nov 2025 10:13:36 AM
Is a .store domain worth investing in? Yes, a .store domain is worth investing in. Like .com, .store is a globally recognized top-level domain, and it seems more suitable for building various e-commerce and shopping websites. It's suitable
Are .store domains a good investment?

Is a .store domain worth investing in? Yes, a .store domain is worth investing in. Like .com, .store is a globally recognized top-level domain, and it seems more suitable for building various e-commerce and shopping websites. It's suitable for current startups as well as traditional family businesses looking to move into online sales.

In 2015, the e-commerce market reached a trillion dollars, a 20.9% increase compared to 2014. There are already over 12 million e-commerce websites online, of which 650,000 have annual revenue exceeding $1,000. Data shows that 40% of the world's internet users (over 1 billion) have shopped online, and this number is expected to continue to grow.

In recent years, major tech giants have launched app stores, using a dazzling array of domain names. The main keywords for these stores are nothing more than four: Store, Shop, Mall, and Market.

According to English usage, "store" is definitely the most elegant and sophisticated word, followed by "shop." The advantage of "shop" lies in its easier understanding and pronunciation for Chinese speakers, offering a concise and compact feel.

Compared to "store" and "shop" referring to independent stores, "mall" and "market" emphasize the meaning of a marketplace, a collection, or a platform. In this sense, "mall" is definitely more applicable than "market." Firstly, "mall" is simpler, easier to remember, and more colloquial. Secondly, "mall" is generally used for larger, bustling shopping venues, while "market" has a more business-like connotation, referring more to a marketplace or trading market—a relatively rigid term. Currently, only "Store" and "Shop" are used as domain suffixes, and both have entered the Chinese market. We can choose between ".store" and ".shop" domains based on different positioning and preferences.

The ".store" domain has advantages such as brevity, clear meaning, and high recognizability. It is managed and operated by Radix, the world's third-largest new top-level domain registry.

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Domaincn.com Committed to providing fair and transparent reports. This article aims to provide accurate and timely information, but should not be construed as financial or investment advice. Due to the rapidly changing market conditions, we recommend that you verify the information yourself and consult a professional before making any decisions based on this information.