A website's domain name is the address displayed to users. Knowing the domain name allows visitors to access the site, facilitating various business operations. Therefore, registering a domain name is essential for any website. So, what aspects should businesses consider when registering a domain name?
1. Easy-to-Remember Domain Name Combination
When registering a domain name, businesses need to consider using letters or numbers that are easy for users to remember. If it's too complicated, users will not only make mistakes but also find it difficult to remember. On subsequent visits, users will be unable to access the website because they cannot remember the domain name address, which is detrimental to the business's development.
2. Reflecting the Company Name
To combine the website domain name with the company name and facilitate business promotion, we also consider using letters or numbers that represent the company name or abbreviations. For example, jd.com uses "jd," making it easy for users to remember the names of colleagues and the website's domain name.
3. Website Domain Name Protection
When registering a domain name, businesses usually use a primary suffix, such as .com or .cn. For brand protection based on the domain name, we need to register all the suffixes of the main domain name with our own company name to prevent others from impersonating our official website using other domain name suffixes.
The above three aspects are things users need to pay attention to when applying for domain name registration on a website. Choosing a domain name that is easy to remember and consistent with the company name has strong brand promotion power.
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